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Behind Prospera: The Partners Powering the Vision

We’re a dozen-plus episodes in, and it’s finally time we let you peek behind the curtain. In this episode of Unfiltered Profit, we’re slowing down the tax talk to give you the why behind Prospera: who we are, how we got here, and what it really looked like to merge two successful firms mid-busy season (spoiler: chaos, babies, surgeries, but also magic). You’ll hear from Caitlynn and Seanna on everything from their parallel-but-different paths into accounting, to why they believe bookkeeping and tax shouldn’t be soul-sucking or mysterious. This is a real, unfiltered look at the heart of our business—messy middle and all.

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The Prospera Origin Story (And Why We’re Doing This Thing Together)

Ever wonder who’s behind the mics of Unfiltered Profit? In this episode, we’re pulling back the curtain and sharing the origin story of Prospera—and how two accountants from totally different backgrounds ended up building a values-driven firm together.

Caitlynn and Seanna get real about the unexpected twists in their careers, what it was like launching a business in the middle of tax season and maternity leave, and why their differences are their biggest asset. From early QuickBooks experiments to military moves and mergers, this one is all heart with a side of spreadsheets.

Here’s what you’ll hear:

  • Why Seanna was reconciling her bank account in QuickBooks at 13 (for fun)
  • Caitlynn’s path from corporate tax powerhouse to entrepreneur and CEO
  • How their backgrounds in family business and military life shaped their approach
  • What makes Prospera different from the typical accounting firm (hint: no suits required)
  • How they built a remote-first, human-first team that still runs a tight ship
  • Why they merged firms during peak life chaos—and never looked back

Whether you’re dreaming up a firm of your own, thinking about partnering up, or just curious about the people behind the Profit, this episode is for you.

Want accountants who get your business and your brain? Book a call today and let’s talk about building something great together.

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